Dr. Shamshul Azam

"Learning isn't just a talent—it's a daily decision.
What you choose to learn today shapes who you become tomorrow."
— Dr. Shamshul Azam

Digital Strategist
MarTech & Click Stream

Computer Engineer, Seasoned Technologist, Researcher & Digital Business Accelerator

Profile of Dr. Shamshul Azam

Dr. Shamshul Azam is a seasoned technologist, researcher, and innovation leader with over 16 years of experience in the IT industry, including more than a decade at Adobe. He has consistently stood at the intersection of technology, research, and social impact, blending deep technical expertise with a passion for solving meaningful business problems.Currently, Dr. Azam leads the Data & Insight team at Adobe, where he drives data-centric and business-critical solutions that power strategic decisions. Over the years, he has spearheaded numerous Digital Transformation, Platform Engineering, and Innovation initiatives, helping shape the technology roadmap across enterprise systems.A standout achievement in his journey has been his pivotal role in Adobe is Company Migration Initiative—leading complex component transitions during organizational mergers and splits. His efforts have impacted several Fortune 500 clients, generating multi-million-dollar business value.An advocate for continuous learning, Dr. Azam holds active certifications from Adobe and Microsoft. He earned global recognition with an entry in the International Book of Records (June 2023) for achieving the “Maximum Offline Certificates Across Diverse Fields.”In 2024, his design patent for a "Customer Emotion Detecting Device" was officially published, showcasing his ability to merge technology with human behavior insights. His academic pursuit led him to earn a Doctorate in Business Administration from the Swiss School of Business and Management, where his research explored how personality traits influence digital behavior.Outside of work, Shamshul is deeply engaged in community service. He was honored as an Adobe Hero for leading Covid-19 volunteer efforts and recognized among the Top 100 Employees in Noida (2021) for his outstanding community contributions.